International Journal of Education and Sosiotechnology (IJES)

THE EFFECT OF RELIGIOUS COPING AND BRIEF COPING ON SUBJECTIVE HAPPINESS

Yuspendi Yuspendi — 2024-03-12

The decline in the degree of happiness in Indonesian society, especially in the city of Bandung, is caused by several factors, namely innate factors, living conditions, and psychological conditions of the individual. This research wants to find the influence of psychological factors rather than the other two causal factors, especially those related to religious coping strategies centered on His creator and different coping strategies (brief coping) on subjective happiness. The research method used in this study is ex-post facto to see the cause and effect of the problem by collecting data through the administration of religious coping, brief coping, and subjective happiness questionnaires. The data will be processed using multiple regression statistical tests with early adult age criteria. The aim is to prove the influence of religious and brief coping on subjective happiness in Bandung. The results of hypothesis testing show that religious coping and brief coping play a simultaneous and significant role in subjective happiness. The results of the path analysis showed that only positive religious coping, active coping, planning, denial, and self-blame have a significant influence on subjective happiness in overcoming the problems they face in the environment. The findings of this study are that subjective happiness can be achieved cognitively through positive religious beliefs and planning actions if the problem is not too severe. Still, if the issues are severe, the individual initially denies or blames himself. However, after reducing the burden of the problem, he began to plan his actions. Research suggests that religious and brief coping are two influential factors in achieving subjective happiness by using coping strategies to overcome the problems they face in the environment to reduce stress and increase resilience in clients.

ANALYSIS OF THE BUSINESS CANVAS MODEL IN THE BEAUTY BUSINESS: BELLBROW STUDIO

Maudy Arina Ivanda Jaya — 2024-03-12

This research investigates the rapid growth of Indonesia's beauty industry, specifically within the realm of semi-permanent makeup, using Bellbrow Studio as a case study. This study aims to comprehensively scrutinize Bellbrow Studio's operational facets, including customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partnerships, and cost structure. Through qualitative methods and interviews with the studio owner, the research reveals key aspects of Bellbrow Studio's business model. Findings underscore the studio's effective customer relationship strategies, high-quality services, and strategic partnerships, while also identifying potential weaknesses related to pricing and customer age segmentation. The study concludes with a SWOT analysis and proposed strategies, affirming the Business Model Canvas as an invaluable tool for understanding and optimizing beauty industry business models. The implications of this research extend to both practitioners in the beauty industry and researchers seeking to enhance their understanding of business models in this dynamic sector.

THE ROLE OF ADULT ATTACHMENT AND SPIRITUAL WELL-BEING ON WIFE'S HAPPINESS

Yuspendi Yuspendi — 2024-03-14

Disharmony in husband and wife relationship often relates to low level of happiness among them. This is pertinent, especially for wives who are considered to carry more domestic chores (and work outside home), and some of which are performed almost in a 24-hour cycle, e.g., raising a child. Previous studies have shown that individual’s adult attachment and their spiritual well-being help couples achieve high level of marital happiness until the end of their lives, especially for wives, w. This study aims to investigate the relations between adult attachment and spiritual well-being on one hand, and wife's happiness on the other. By using previously established scales of adult attachment, spiritual well-being, and subjective happiness, the study collected data from wives who have been married for at least two years in a monogamous marriage agreement. The results show that adult attachment and spiritual well-being are positively related to wife's happiness. In specific, we find that the avoidance-attachment dimension is positively related to happiness, while the anxiety attachment dimension shows no relation to wife's happiness. In the spiritual well-being, religious well-being is found to positively relate to happiness, while existential well-being shows no relation. The findings suggest that by reducing factors related to avoidance-attachment and increasing religious well-being, through routine daily religious activities, may in turn, increase a wife’s happiness.

THE ROLE OF SOCIAL MEDIA IN INCREASING PUBLIC AWARENESS OF ENVIRONMENTAL ISSUES

Syarifuddin Syarifuddin — 2024-03-15

The collaboration between the internet and culture in Indonesia has provided significant benefits by enhancing the accuracy of information and understanding its boundaries. In the context of the 21st-century digital era, environmental issues have become a primary focus, challenging the sustainability of human life and the planet. This research employs a descriptive qualitative method with a literature review to analyze the impact of social media related to environmental issues. The study's results reveal the positive impacts of social media, including equal and rapid access to information, high interactivity, content virality, educational approaches, and its role as a catalyst in forming environmentally conscious communities. The research also emphasizes that social media is not just a communication tool but also a source of knowledge and a catalyst for the formation of environmentally conscious communities. Discussions on responsibility, ethics of social media use, and collaboration between the government, environmental organizations, and social media platforms are crucial foundations for developing effective and sustainable environmental campaign strategies. These findings serve as valuable guidelines for policymakers, environmental activists, and stakeholders in maintaining environmental sustainability.

THE POTENTIAL FOR DEVELOPING CHINESE CULTURAL TOURISM IN SAMARINDA'S CHINATOWN

Maya Malinda — 2024-03-17

The area along Jl. Yos Sudarso - Jl. Niaga Timur - Jl. Pulau Sebatik - Jl. Pangeran Hidayatullah - Jl.Pangeran Suriansyah, Samarinda is one of the areas with a majority ethnic Chinese population in East Kalimantan, Indonesia. This area is one of the important trade and economic centers in Samarinda. In this area, Chinese values and culture can be seen from the architecture of the buildings and the lifestyle of the Chinese people who depend on trade. This research is to identify potential visiting destinations in the Samarinda Chinatown area by analyzing four aspects of tourism sector development that influence tourist interest, understanding tourists' preferences, needs and expectations regarding tourism experiences in the area, exploring social impacts and economy, as well as identifying the challenges and opportunities that arise. Researchers conducted descriptive qualitative research and the data collection techniques used were interviews, observation and documentation. Interviews were conducted with various informants, including local government, business actors, tourists, and members of the community. All the respondents agreed and supported the development of the Samarinda Chinatown area as Chinese cultural tourism in Samarinda. The positive impact can increase the cultural identity of Samarinda City, attract local and international tourists, and create new economic opportunities. There were also negative impacts found, such as the risk of traffic jams, intense business competition and the potential for social conflict